New Discovery Range of Gordon and MacPhail presented
The independent bottler re-arranges its portfolio
With the new Discovery Range Gordon & MacPhail present one of five series that make up the new and strengthened portfolio of the Elgin based company. Those series will be: „Connoisseurs Choice“, „Generations“, „Discovery“, „Private Collection“ and „Distillery Labels“. The new design for the Connoisseurs Choice had been presented recently, Private Collection and Distillery Label will be revealed during this year. The date for the launch of the new Generations is unknown yet.
Discovery: Single Malts to be chosen by a clear aromatic profile
In this Discovery Range all releases will be categorized in one of three aromatic profiles „Bourbon Cask Matured“, „Sherry Cask Matured“ or „Smoky With Peat“ to enable whisky drinkers an easy access to the whisky world of Gordon & MacPhail Stephan Rankin, Director of Prestige and member of the fourth generation of owner-family Urquhart said:: “’Discovery’ offers whisky drinkers the opportunity to begin a journey with us through the Gordon & MacPhail whiskies portfolio. By offering flavor profiles and tasting notes, we want to help the discerning consumer navigate their choices with confidence, beyond their usual malt.”
The first members of Gordon & MacPhail’s Discovery Range
- Discovery Balblair 12 Yars Old 43% ABV - Bourbon Cask Matured
- Discovery Caol Ila 13 Years Old 43% ABV - Smoky With Peat (Bourbon Cask)
- Discovery Miltonduff 10 Years Old 43% ABV - Sherry Cask Matured
- Discovery Tormore 13 Years Old 43% ABV - Bourbon Cask Matured
The family owned company of Gordon & MacPhail has been successfully working in the whisky business since 1895. It has got single malt from more than 100 Scottish distilleries in its stock. Carefully selected casks of Gordon & MacPhail were filled with new spirit in those distilleries and matured into (predominantly own) warehouses for maturation. So the company can draw on a wide aromatic range of single malts for its Discovery Range – and the other series that will make up the Gordon & MacPhail portfolio.