6.5 minute video on JW history via adland
"Johnnie Walker and BBH London got Scottish actor Robert Carlisle to
narrate the story while walking through the misty Scottish highlands.
Shot in one continuos take (#40 to be exact) this really shows off the
acting chops that Carlisle possesses as he delivers the 5 minute+ bit
while interacting with various props along the way (my favorite is
when he gets a drink). Jamie Rafn was the director."
Background info on the shoot at shots.net
(Not sure if this is proper forum but thought I'd submit here anyway.)