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Diageo plc
8 Henrietta Place
London W1G ONB
Tel: +44 (0)20 7927 5200
 The
earliest reference of a launch date for White Horse is 1890.
Peter Mackie, founder and first blender of White Horse Scotch
Whisky, has been described as "one third genius, one
third megalomaniac, one third eccentric". And by all
accounts, he was all three.
"If we cannot afford to buy the best, especially in
the matter of Scotch whisky," he was fond of saying,"
we should save our money and go without." Affectionately
known as "Restless Pete", a name he acquired because
of his unstoppable enthusiasm and unbridled genius, Sir
Peter dedicated the rest of his life to producing only the
best. The result was the White Horse blend. After Sir Peter
Mackie’s demise in 1924, sales of White Horse doubled
after it became the first whisky to dispense with corks
and use a screw cap. Writing in his book Classic Blended
Scotch, Jim Murray comments: "Restless Pete would
have been proud of that small last independent hurrah."
The single malt which gives White Horse its distinctive
taste is Lagavulin. The legendary Lagavulin
Distillery lies on the sea’s edge and the salt-laden
sea spray soaks the peat used to dry the malted barley.
It is this that gives Lagavulin its unique taste, which
is subtly evident in White Horse.
White Horse is an extraordinary Scotch, not least of all
because it is a blend of 40 whiskies drawn from a select
range of malt and grain whiskies from across the Highlands,
Lowlands and Islay. The result is an intriguing blend that
resonates with undertones of the Islay malts at its heart
– Caol Ila and Lagavulin
to name but two - all characterised by the salt-laden sea
spray that soaks the  peat
used the dry the malted barley.
Talk the White Horse Talk... White Horse holds a Royal Warrant.
It is enjoyed in over 200 countries worldwide, so you know
you’re in good company. White Horse gets its name
from an old famous coach inn - The White Horse Cellar Inn
- in Edinburgh, Scotland which was regularly visited by
celebrities and royalty in the early 1700s.
White Horse delivers a smooth and distinctive taste, the
result of an intriguing blend of crisp grain, clean malt
and earthy peat. Drink it as the connoisseurs do...On the
rocks or with a splash of soda or water. White Horse also
enjoys the company of mixers such as Appletiser, ginger
ale, lemonade and cola. Go ahead - experiment.
Courtesy of White Horse
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WHITE HORSE BLENDED SCOTCH
WHISKY White Horse Scotch Whisky is a fine
matured blend containing at its heart the unique
flavor of Lagavulin, a single malt whisky from the
Islay in the Hebrides. It is this individuality,
the quality of its ingredients and the care with
which it is made that make White Horse a fine old
Scotch Whisky of rare and enjoyable Distinction.
White Horse delivers a smooth and distinctive taste,
the result of an intriguing blend of crisp grain,
clean malt and earthy peat. |
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WHITE HORSE EXTRA FINE
12 YEAR BLENDED SCOTCH WHISKY In the creation
of White Horse Extra Fine, our Master Blender has
selected only the finest whiskies from Scotland,
each one at its peak after maturing for at least
12 years. It is the delicate balance between these
exceptional aged malts which gives White Horse Extra
Fine its very distinctive and rich character. The
powerful, smoky flavors of the aged Lagavulin combine
in perfect harmony with the mellow, rounded character
of Glen Elgin
and the sweet aromatic flavors of Craigellachie
to produce an outstanding quality Scotch Whisky
for the truly discerning drinker. |
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White Horse is an extraordinary Scotch, not least of all
because it is a blend of 40 whiskies drawn from a select
range of malt and grain whiskies from across the Highlands,
Lowlands and Islay. The result is an intriguing blend that
resonates with undertones of the Islay malts at its heart
– Caol Ila and Lagavulin
to name but two - all characterised by the salt-laden sea
spray that soaks the peat used the dry the malted barley.
Caol Ila Distillery
Caol Ila is the Gaelic name for the Sound of Islay,
which separates the island from Jura in one
of the most remote and beautiful parts of Scotland's West
Coast. The distillery is situated on the shores of the Sound,
a spot originally chosen in 1846 partly because of the clean
water from Loch Nam Ban, which still provides its main supply.
Laguvulin Distillery
Islay has been cradle to many things, early Christianity
for one. But it is in malt whisky distilling that this fertile
island, some twenty miles by twenty-five, has found its
modern vocation. Here, in the still mainly Gaelic speaking
community around Port Ellen, on the island's south eastern
shores, twelve men today craft pungent, dark Lagavulin™,
made on this historic site at least
since 1816.
Glen Elgin Distillery
Glen Elgin Distillery is situated 10 miles south of where
the river Lossie exits to the sea and about 40 miles east
of Inverness. Founded at the end of the whisky boom in 1898,
it was built and designed by the notable distillery architect
Charles Doig of Elgin. A 'First Class' malt much loved by
blenders, Glen Elgin™ was for years most often tasted
in the blended Scotch, White Horse.
Craigellachie
Distillery
 The
Craigellachie distillery was founded in 1891 by Craigellachie-Glenlivet
Distillery Co. Ltd. - a group of blenders and merchants
led by Alexander Edward and Sir Peter Mackie. When Edwards
retired, he left sole ownership to Mackie. Peter Mackie
- also known as "Restless Peter" was a determined
and energetic entrepreneur who was responsible for the creation
of the famous White Horse Blend. Craigellachie distillery,
often referred to as the White Horse Distillery, has long
been associated the blend and stayed connected to it until
it was sold to John Dewar & Sons, Ltd. |
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